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CourtMatch: Reimagining Club Management Through Community, Data, and AI

How firsthand club experience inspired the creation of an intelligent, all-in-one platform designed to boost engagement, streamline operations, and drive long-term performance.

Racquet clubs today face a familiar challenge: delivering exceptional member experiences while juggling fragmented systems for court bookings, programming, payments, and communication. CourtMatch was born out of those very frustrations. Founded by David Pyrzenski, a lifelong racquet sports player and technology professional, the platform combines deep industry understanding with modern software expertise to create a unified solution for clubs. By integrating reservations, memberships, leagues, lessons, communication, and AI-driven insights into one seamless ecosystem, CourtMatch aims to do more than simplify operations, it seeks to build stronger club communities and help directors make smarter, data-driven decisions.

Importantly, CourtMatch removes the financial risk from switching: clubs are not charged until they are fully onboarded and ready to go live. And for clubs that sign up within the next three months, CourtMatch is offering a lifetime discount, rewarding early adopters who want to modernize their operations and elevate the member experience.

In this Q&A with David, we explore the inspiration behind CourtMatch, the operational challenges it addresses, and how AI is shaping the future of club management.

Tell us about your background and how you’ve got to this position of launching a club platform including the club challenges you saw that inspired you to build this platform?

“I have been a racquet sports enthusiast my entire life. From playing competitively through high school to teaching juniors, my heart has always been on the court. Even today I am an active member of a racquet club and I'm teaching my 8 year old twins how to play tennis. My professional background is in software development services, where engagement and retention matter most. While working with racquet clubs (and as a club member), I repeatedly saw directors juggling disconnected tools for courts, programs, and communication. Staff spent time managing systems instead of member experiences, and players struggled to connect. CourtMatch was built to unify operations and community into one intelligent platform with the main goal of increasing club performance through exceptional member experience and engagement.”

Can you walk us through the key modules of CourtMatch (court reservations, memberships, leagues & tournaments, lessons/programs, chats, etc.) and how they fit together to support club operations?

“CourtMatch is modular but unified. Court reservations, memberships, leagues, tournaments, lessons, and messaging all run on a shared member profile and data layer. This means schedules, payments, skill levels, and participation history stay in sync. Staff manage everything from one dashboard, while members experience a seamless app instead of fragmented tools. For example, you can create a tournament, set up the player matches, and assign the court time all at once. With reporting, you can see how members are accessing and engaging across these aspects of the club. You can see what's working, not working, and where to invest in the future.”

One of the promises is that CourtMatch helps keep members “connected and coming back.” How does the software create a more engaging experience for members — for example through matchmaking, member-to-member chats, and community features?

“Engagement comes from connection, not just booking. CourtMatch helps members find compatible players, join leagues or programs, register for tournaments, and communicate directly through in-app chat. Smart prompts suggest matches, events, or open courts based on behavior. Members feel part of an active community, which naturally increases play frequency and retention. For example, right now it's hard for club members to communicate with each other due to the limitations of how many people your iphone will let you put in a group chat. So they use things like Telegram and WhatsApp. We feel like that's a huge disconnect, so we have group chat right in the app.”

From a club management perspective, what are the biggest operational pain points CourtMatch solves — whether that’s scheduling, reporting, waitlists, automated notifications, or analytics — and how have clubs reacted once they start using it?

“Clubs struggle with scheduling conflicts, manual waitlists, reporting, resource utilization, and participation drop off. CourtMatch automates notifications, waitlist movement, and program management while providing clear usage and revenue insights. Directors consistently say they regain staff time and finally have visibility into how courts and programs actually perform. From my own personal experience, I used to find it hard to get lesson time with a very popular instructor. So we solved that by letting members see instructor availability and directly sign up for a lesson. And if the instructor's schedule is filled, we'll make it easy to get on a waitlist in case there's an opening. When I show this to club pros, they flip out. They love the idea of never having to scramble to fill their open time. I had one pro tell me "I'm going to make it my job to get our club using this". In short, when you think about the needless friction that club members, directors, instructors, and staff have today, we look to remove as much of that as possible.”

Your app name highlights “AI” — how does artificial intelligence power or enhance features like matchmaking, booking recommendations, or member insights? And what future AI-driven improvements can clubs expect?

“AI powers smarter matchmaking, booking recommendations, and member insights by learning from play history, skill levels, and preferences. Over time, clubs gain predictive insights like demand forecasting and churn risk. Future AI features will help directors optimize schedules, staffing, and programming automatically, not reactively. Imagine club directors, GMs & owners, and instructors being able to ask CourtMatch questions and having all of your club-specific data on hand to answer those questions. Even better, we'll know what questions are most frequently asked, so we'll surface those insights to you, proactively. An example might be, "based on this area's demographic, my member mix and how they engage with us, should we invest in padel courts? What would be the members' response and what would our payback be?" Answering those questions for clubs, and even suggesting areas of focus for clubs, is where we're going.

The market has other court and club management tools (e.g., reservation and scheduling systems). What makes CourtMatch unique compared to existing solutions, and how easy is it for a club to adopt — including integrating with any current systems they already use?

“Adoption of CourtMatch is straightforward with guided onboarding and data import, and we integrate with common payment and access systems. In terms of extensibility, CourtMatch was built with the ability to integrate with any other system that allows for integration. We also built the setup and settings section of the product to work with the unique configurations that all of our clubs told us they needed. We don't want to overwhelm clubs with complexity, so CourtMatch comes configured with the most common settings already in place. Clubs switch not just for efficiency, but for a better member experience. Most tools focus on reservations first and foremost. CourtMatch is built around the full member lifecycle, from first booking, to program participation, to social networking and long-term engagement.”

Get started with CourtMatch risk-free — pay nothing until you’re ready to go live, and sign up within the next three months to secure a lifetime discount for your club.