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- Pickleball Buzz Beyond the Kitchen 8/25
Pickleball Buzz Beyond the Kitchen 8/25
July 2025: Pickleball BAMMM Model - The Dink - Oncourt Offcourt - More...
Table of Contents
The Superlative Pickleball BAMMM!™ Model
A Proven Framework for Success
The Superlative Pickleball BAMMM!™ Model is our proprietary, five-phase strategic framework ensuring every aspect of your pickleball destination—from court design to financial performance—is professionally managed and optimized. This is our "Recipe for Success."
1. BUILD: Architecting the Foundation
What We Do: We provide a Strategic Facility Development Brief with expert recommendations for optimizing court layout, including efficient tennis court conversions that can create a 32:1 player engagement ratio.
What This Means for You: You receive a data-driven plan to create world-class facilities with minimal wasted capital, avoiding costly design guesswork.
2. ACTIVATE: Bringing Your Courts to Life
What We Do: We engage guests with our fun-focused Superlative Pickleball Academy of Fun (AOF)™, headlined by free daily intro lessons that serve as a powerful funnel into our fee-based programs.
What This Means for You: You transform an empty amenity into the social, energetic heart of your property, dramatically increasing guest engagement and creating passionate "Raving Fans."
3. MARKET: Driving High-Value Players
What We Do: We leverage our massive marketing engine, including our 100,000+ member Travel Club and database of over 192,000 contacts, to drive dedicated pickleball travelers to your property.
What This Means for You: You gain direct access to the world's largest pickleball travel community, driving new, premium bookings and increasing occupancy.
4. MANAGE: Providing Turnkey Operations
What We Do: We provide complete, ongoing operational oversight of the entire pickleball program—a turnkey solution managing everything from staffing to quality control under our Certificate of Excellence (COE)™ standards.
What This Means for You: You get world-class results with no added management burden, allowing your team to focus on core responsibilities while you reap the benefits.
5. MONETIZE: Delivering Guaranteed ROI
What We Do: We implement data-driven strategies focused on KPIs like increasing your RevPAR and revenue per square foot. Our partnership structure aligns our success directly with yours.
What This Means for You: We transform your courts into a significant, sustainable profit center, backed by our Superlative Pickleball Guarantee for a measurable Return on Investment (ROI).
Ready to Unlock Your Resort's Full Potential?
Partner with us and let the BAMMM!™ Model transform your property into a world-class pickleball destination.
![]() Dan Beeman | Daniel Beeman is a Pickleball Evangelist |
Seizing on this knowledge, he launched Superlative Pickleball Travel and Resort Services, which owns the world's largest pickleball travel club and publishes Pickleball Travel Magazine.
Superlative Pickleball is a leading provider of pickleball travel and resort solutions, serving players, resorts, clubs, and partners. Its distinctive cultural DNA and ethos drive every service, partnership, and experience, including the BAMMM!™ Model, a five-phase strategic framework for creating profitable pickleball destinations. Superlative Pickleball offers services like a white-label booking engine for discounted travel, a dynamic website connecting the pickleball travel marketplace, Pickleball Travel Magazine, customized Club Group Trips, and Superlative Resort Services. The latter provides end-to-end solutions for resorts looking to capitalize on the pickleball boom, from site inspections and court conversions to marketing and ongoing management, and includes their Certificate of Excellence program, ensuring exceptional pickleball experiences to enhance asset value and guest satisfaction.
OnCourt OffCourt
Episode 11: Jorge Capestany – Pickleball Drills
Episode 11: Jorge Capestany – Pickleball Drills
/ Game Changers / By Kalindi Dinoffer
We’re back with another episode of Game Changers, and this one is special — it’s the first time we’ve had a returning guest! Jorge Capestany, a world-renowned tennis coach and now a leader in the pickleball world, joins us again alongside Kalindi Dinoffer, CMO of OnCourt OffCourt, to dive deep into how players can break through plateaus and level up their pickleball game.
If you missed Jorge’s first episode, go check it out — it covers his inspiring story, from sweeping tennis courts to building the largest tennis drills website in the world. In this episode, we focus on pickleball drills — and it’s packed with practical, actionable tools.
More Pickleball Stuff
Interesting Pickleball Directories
David Johnson, CEO of Pickleball Consulting Group and IAPPF, posted on LinkedIn that he published an in-depth listing of 80+ PickleTech companies in the July issue of The Business of Pickleball.
The Recreational Pickleball Players Association includes a Players and Vendors Directory.