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Wimbledon Can Ban Influencer Accreditation. It Can’t Ban Influence.
Wimbledon’s decision not to follow the US Open by creating a dedicated accreditation category for influencers sounds like a victory for tennis traditionalists. Commercially, however, the situation is considerably more complicated. Sponsors increasingly employ creators precisely because of the audiences they can reach, meaning the real challenge for Wimbledon is not keeping influencers out, but working out how to manage them when many of its commercial partners actively want them in.
Tennis Is Not Losing To Padel — But The Padel Business Model May Be About To Face Its Biggest Test
England has lost 183 tennis courts since 2023 while the number of padel facilities has risen dramatically. That might sound like bad news for tennis, but Racket Business believes we're asking the wrong question. The more important issue is whether converting underused tennis courts to padel can actually strengthen traditional clubs — and whether the standalone padel model will look quite so attractive once the sport's extraordinary growth begins to level out.
Wimbledon Tickets Rise 15%: Is Centre Court Becoming Too Expensive for the Average Tennis Fan?
The most expensive Wimbledon ticket will cost £400 in 2027 as the All England Club balances soaring player prize money, rising event costs and unprecedented demand. It makes commercial sense — but at what point does maximising the value of Wimbledon begin to change who Wimbledon is actually for?
